Business Summary:
Denver Green Expo is an eco-friendly, green, environmentally friendly products and services expo that I produced in May 2012 in Denver at the National Western Complex. The show featured: vendors, stage presentations, education, sampling, networking and more.
I have been producing expos for 26 years with millions of people in attendance and over half million booths sold. Presently I produce 10 expos annually. The plan for the Denver Green Expo was to do this show annually in Denver. Since I have so many expos taking place I wasn't able to put the time into producing the expo in 2013. I have had emails and calls from multiple companies that wanted to exhibit in the 2013 event: solar companies, natural builder, City of Denver and more.
I have two dates on hold for the 2014 Denver Green Expo (one in fall 2014 and one in spring 2015) with the idea of going with one of the dates.
Denver Green Expo is a hot show concept that fits well into the Denver marketplace and has grown in scope since the original show. There are more exhibitor possibilities as well as sponsor opportunities as "green" has become mainstream. Major corporations have jumped into the scene with green vehicles (hybrid, electric, diesel and gas vehicles with high mpg), supermarkets (with all sorts of artisan and green oriented products) and more.
Denver Green Expo is the only "green" expo in Denver that takes place at a major venue. Denver itself sits at the forefront of this marketplace with companies throughout Denver, Boulder, Colorado Springs, and Fort Collins that offer products and services that fit into this concept. To give you just one example of how hot Denver is for "green", Ecotech Institute opened its doors in Denver years ago and is the first and only college in the US devoted 100% to degrees in renewable energy and energy efficiency. The city of Denver, Boulder and huge corporations all have energy initiatives to be greener. Many Home builders now offer options such as: solar panels, additional energy efficient options and natural options. What does this all mean? Huge sponsor & vendor possibilities with an event that is socially responsible and at the end of the day has a positive impact on people and the community.
The 2012 event netted $17,887; mainly from vendor booth sales. There is huge revenue to be made from someone who can put the time into selling the event. I put in about 10 hours a month for three months and pulled this together. There are all sorts of untapped major revenue sources including: additional vendor sales, sponsorship sales, ticket revenue, show bag revenue, advertising on the show bag, program guide revenue, stage revenue, private seminar revenue, website advertising revenue and more. I believe Denver Green Expo has the capacity to be a very large long running event.
You can be located anywhere in the US to produce this expo. You do not have to live in Denver because the sales happen over the phone or by email.
This business is part or full time (depending on your growth focus), home-based, low risk, low break-even, has high profit potential and was built as a template so that it is easily reproducible in multiple cities. You can continue with the one show in Denver and grow that or grow the Denver show and develop a Green Expo circuit that takes place in multiple cities.
I've developed a proprietary advertising/marketing system that I use for all my expos that results in low-risk and high-profits. I have been sought out by people to train them on how to produce expos and have trained several people in producing expos who have paid me large sums to train them ($9999 for a weekend course). Suffice to say, I know what I'm doing.
I am seeking to sell or joint partner (yes I believe in the expo!) with the right person to grow this expo. If someone buys the expo outright I will teach you the A-Z of producing an expo using my proprietary system. For a joint partnership, you would be responsible for most of the sales activity (vendor sales, sponsorship sales, and the other sales opportunities) because I still don't have the time to do that. I would handle advertising & promotion and you could have input in that as well. I am selling the business for 3 times the net: $53661 or I will consider a joint partnership with the right person for 49% interest in the business for $35k. Obviously there are advantages to both scenarios, If you want to run with it on your own, you get the show, website, database, domain, trade name, advertising template, venue contract transfer, revenue ops, professional contacts and goodwill, and I'll train you. If you want to Shark tank it and want someone who has had 26 years of success doing this (my first set of show had $7,000,000.00 in sales) and you're willing to invest the time we can grow this into something extraordinary together. If you have your own expo concept that is different from this and want to get into the expo industry (You would have to sign a non-compete not to produce expos I produce); I can train you with an depth course for $9999.
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