Business Summary:
Niche market deep diving watches online business that caters to diving watch hobbyists and collectors. The business and website is the brainchild of an industry veteran who recognized a void in the deep diving watches market and created a diving watch brand that not only looks good, is rugged, is rated up to 1,000 meters below surface, but that watches will be priced under $500 a piece and remain profitable. Unfortunately the owner does not have the time to dedicate to promote the website and is looking for a buyer that can realize the potential Traffic to the website is generated from ad banners on blogs, Google Adwords, and search engines. Business formally launched less than a year ago and already made 25k in online gross sales. Additional sales were generated in store. Business comes with 40k worth of inventory. Uploading items to the website and online sales are handled through a yahoo shopping cart. Owner will assist and train the buyer for 30 days and introduce the buyer to the Hong Kong manufactures of the watches. Typical gross profit margins, even at discount prices, are over 50%. Business can be easily relocated and only needs limited storage for the watches and cases. This is a terrific low-overhead business that has been priced right for the owner-operator. The price comprises all assets of the business including inventory worth 40k in wholesale prices, goodwill, designs and logo, website and domain.
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