Business Summary:
This is a very successful home based E-Commerce website focused on the young family (infancy to 6 years old), expectant mothers, fathers, family and friends. MyCityBaby provides direct access to the most attractive, local retailers and service providers in each Metropolitan area in the United States. For retailers and service providers, MyCityBaby provides relevant Internet market reach unattainable on an individual basis. The business gives information, advice, personal individual websites, blogging, and providers of services and products for the expectant mother and young families. This is a growing industry throughout the nation. The business has 52 domains, all in major Metropolitan areas across the United States - with 22 active sites currently operating. The business has a huge upside potential for expansion and increased profits. The business was founded in 2007 and has a loyal and increasing client base of about 2000 users and 300 advertisers (not all active). The Seller had one marketing salesperson until the end of 2008, which is willing to come back and work for the new owner, who brought on top tier advertisers in 22 Metropolitan areas around the United States. The Seller is selling due to having a new born baby and needing to spend time on caring for her own baby. The business has virtually no competitors in this niche market and the long term prospects for increased growth are phenomenal. The new owner could add more content like blogs and forums. The business is home based so there is virtually no overhead. With very little effort and capital this could easily be taken to the next level. Visit the website at www.mycitybaby.com. Seller terms with 50% down - 3 year term - 6% interest.
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| Year
Business was Established: 2007 |
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| Facilities / Terms of Lease:
This is a home based business with minimal overhead |
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| Potential
Growth/Expansion:
The business has virtually no competitors in this niche market and the long term prospects for increased growth are phenomenal. The new owner could add more content like blogs and forums. Due to the sites high retention rate of users it has become very attractive for top tier advertisers to market their services and priducts on the site - thus creating more revenues. |
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| Competition:
The business occupies a niche market and has virtually no competition. One of the businesses key retention tools and also one of its key draws to new users is its MYSITE feature. This allows users to create a secure, custom website to share news, pictures, and registry information for friends and family. MYSITE can be used for years to keep everyone informed on all the developments of a new child. |
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| Owner
willing to finance:
Cash, Bank Financing, Seller terms with 50% down - 3 year term - 6% interest |
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| Owner
willing to train:
The Seller will provide two weeks of training on the day to day operation of the business |
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| Reason for selling:
The Seller just has her first newborn baby and needs to dedicate her current time to raising it and taking care of her family. |
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| This business is Home Based.
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| This business is Internet Based.
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Seller Reference Number: hfngMyCity
BusinessMart.com Listing Number: 70886 |
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