Business Summary:
Successful Internet based Retailer of Dolls house Furniture and Miniature products
Ref.AG099
Location Norfolk
Asking Price £175,000
This successful and growing business was founded by the vendor in 2003. In 2006 the operation was re-branded and has since established a very significant online presence with a reputation for the quality of its products, flexibility of service and reliability.
The business operates from a beautiful village location on the Norfolk, Suffolk border. The business could easily be relocated, although the vendors would consider selling the freehold of their property to a potential new owner. The operation has established itself as a reliable independent online and mail order retailer of dolls house accessories and miniatures. Initially started from a hobbyist’s point of view. The business has grown to supply a product range of over 6,500 separate items to customers in the U.K. and internationally.
The business is supported by exemplary relations with key suppliers and this commitment to supply chain relationships has underpinned the business’s abilities in product quality, speed and flexibility of supply, and business growth.
The custom designed database driven website stands out for its design and streamlined approach to processing orders and payments.
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| Year
Business was Established: 2003 |
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| Number of Employees:
2 |
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| Facilities / Terms of Lease:
Currently located at the vendor’s residence. The business is operated from a widened garage storage area to the side of the building and a small office area within. The residence is a very well presented 3 / 4 bedroom cottage. There is a large area of land, and a recently added conservatory. Located in a small idyllic village on the Norfolk / Suffolk borders. The vendors would consider selling the freehold with the business, ( Current market price to be advised, if requested). The potential new owner could enjoy the entire lifestyle business package. |
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| Potential
Growth/Expansion:
With around 20% of the customers based overseas, the business can actively market internationally to capitalise on this huge potential. There is also potential to supply to other distributors and retailers both domestically and internationally. The vendors previously had a “shop-front” on eBay. While this was profitable, the owners felt they could service the added responsibilities this brought. |
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| Competition:
Originally the business advertised in hobby magazines and specialist media. The business has cut back on this, and focused on internet optimisation and direct advertising such as Google Ad-words. The operation is also fortunate enough to have built a large detailed database of customers to whom they can market directly and very cost effectively. The company also takes the opportunity to send promotional leaflets with all orders dispatched. |
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| Owner
willing to train:
The vendor will provide all necessary training and all relevant contacts to allow continuity of trading. |
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| Reason for selling:
The business has grown rapidly from a small lifestyle business, to an operation that takes more time than the current husband and wife team would like to offer. They would like to hand-over the business to an owner who can further develop the company, and |
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| This business is Internet Based.
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Seller Reference Number: AG099
BusinessMart.com Listing Number: 72292 |
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